The Max Tornow Podcast
The Coaching Business Podcast with Max Tornow is a podcast for online coaches, consultants or service providers either seeking to start or scale their existing online business. If you want to learn how to increase your revenue while at the same time decrease the amount of work you have to put into your business then you’ve come to the right place. Here you’ll experience exciting interviews with well-known personalities & coaches, successful clients of Max Tornow and real experts who will teach you how to become the number 1 expert in your niche and charge prices from $2,000 upwards for your offer. In this Podcast, Max Tornow shows you strategies and tactics you can use to start your business from scratch and scale it up to 6 figures a month. Do you want to know how to get more affluent clients for your business, how to sell your offer strategically or how you can use the power of online marketing? After listening to this podcast you will know how to break free as a coach, consultant or service provider.
Episodes
Thursday Apr 16, 2026
Thursday Apr 16, 2026
Today's guest is Oscar Owen, the #1 magic coach in the world turned YouTube strategist for brands like Red Bull, Disney and the BBC.
We dive deep into Oscar's story, from teaching magic tricks on YouTube to building a 1.5M subscriber channel with half a billion views. How did he land clients like Red Bull? Why did he hide his channel from everyone until 120K subscribers? What's killing most YouTube channels in the AI age?
If you're looking to grow on YouTube, land premium clients through content, or understand where social media is heading - you don't want to miss this episode.
Apply now for a free consultation call to start your own online business:
https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇
https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Smartphone Freedom Lifestyle:
https://www.trustpilot.com/review/smartphonefreedomlifestyle.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Oscar on Instagram:
https://www.instagram.com/0scar/
Follow Max Tornow on Instagram:
https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:
https://www.youtube.com/@MaxTornow
Timestamps:
00:00 - Introduction
00:58 - How Oscar Got Into Magic
06:10 - Developing His Own Magic Style
10:14 - How Involved Is Oscar in Editing?
12:48 - Clipping for Instagram & Short Form SOPs
15:12 - 0 to 300K on Instagram in 6 Months
17:23 - Why AI Content Is Dying on YouTube
20:04 - Speaking in Hooks & Recycling Content
23:01 - The Most Important Skill on Social Media
25:05 - Why the Hardest Part Is 0 to 1,000 Subs
27:44 - Reposting Strategy & Trial Reels
33:30 - How Oscar Built His YouTube Strategy Channel
37:03 - $50K With No Sales Page
40:12 - First Million in 5 Years, Second in 2 Months
41:39 - How much did Oscar pay for the domain?
42:37 - Closing B2B Clients Like Red Bull & Disney
48:00 - How Oscar Actually Landed Red Bull
52:02 - Max's Origin Story
59:06 - Doing What No One Else Is Willing to Do
1:00:18 - Why Information Is No Longer What People Pay For
1:03:50 - The Shift Back to Cinematic Content
1:07:01 - How Do You Apply This to a Faceless Brand?
1:11:02 - The Future of Media Is YouTube
1:16:36 - Every Creator Is a Media Company
1:19:23 - Why Organic Makes Your Ads Work Better
1:22:05 - The Selling Happens on YouTube
1:24:12 - Treating Content With the Same Respect as a Sales Call
1:26:34 - Outro

Monday Oct 13, 2025
Monday Oct 13, 2025
Today's guest is Jordan Lee — founder of AI Acquisition and one of the most forward-thinking entrepreneurs in the online space.
We dive deep into Jordan’s story, from dropping out of high school to building a nine-figure company. What was the catalyst for his success? When will AI replace salespeople? Does money bring happiness?
If you’re looking for entrepreneurial inspiration and cutting-edge insights on AI technology and business, you don’t want to miss this episode.
Apply now for a free consultation call to start your own online business:
https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇
https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Smartphone Freedom Lifestyle:
https://www.trustpilot.com/review/smartphonefreedomlifestyle.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Jordan on Instagram:
https://www.instagram.com/jordanlee__/
Subscribe to Jordan on YouTube:
https://www.youtube.com/@JordanLeeGrowth
Follow Max Tornow on Instagram:
https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:
https://www.youtube.com/@MaxTornow
Timestamps:00:00 - Introduction02:00 - AI Systems vs. Human Employees12:00 - Jordan’s Background14:14 - How to Create Real Wealth19:05 - Personal Branding23:20 - When Will AI Replace Salespeople?27:10 - First AI System That Max Implemented33:29 - From the Highest Highs to the Lowest Lows41:20 - What Was the Catalyst for Jordan’s Success?48:30 - How to Make Money with AI in 60 Seconds49:15 - How to Go from Factory Worker to Multi-Millionaire58:53 - Materialistic Things & Happiness1:10:24 - Why Is the UK on a Downward Trajectory?1:16:30 - What’s Next for Dubai?1:19:26 - Wokeness & Raising Children1:30:38 - Where Do Jordan’s Values Differ from His Wife’s?1:34:00 - Would Jordan Support His Kids on Their Entrepreneurial Journeys?1:39:03 - The Importance of Introspection & Innovation1:49:53 - Will Jordan Work Less When He Has His First Child?1:55:53 - B-Player Cleansing2:02:25 - Outro

Sunday Aug 17, 2025
Sunday Aug 17, 2025
Today’s guest is Nick Santonastasso - entrepreneur, public speaker, and living example of what it means to turn obstacles into fuel for growth.
In this episode, we dive into Nick’s story of how he moved to Dubai, broke into self-development, and went from unpaid intern to speaking in front of 50,000 people. He shares how he scared Norman Reedus from The Walking Dead, how COVID nearly crushed his business, and what it took to rebuild stronger than before.
We also get real on deeper topics -— how to beat unhappiness, what to do when you feel alone, and why your inner dialogue shapes everything about your future. Plus, Nick opens up about his vision for the next chapter of his life and the future of public speaking.
If you’re looking for raw inspiration, practical mindset shifts, and a masterclass on resilience - this is the episode for you.
Let’s jump in with Nick Santonastasso.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Nick on Instagram:https://www.instagram.com/nicksantonastasso
Follow Nick on YouTube:https://www.youtube.com/channel/UCAJkxSoSaKXo8X9DwUjWGKg
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 – Introduction0:04:13 – Who is Nick Santonastasso?0:05:12 – Nick's moving to Dubai0:12:04 – How Nick got into self-development0:19:59 – Getting started in public speaking0:28:07 – Speaking in front of 50,000 people0:37:06 – How COVID impacted Nick’s business0:44:04 – The future of public speaking0:47:06 – How to overcome unhappiness0:53:04 – Advice for people who feel alone0:57:55 – Nick’s plans for the future1:03:41 – Where to find Nick

Saturday Jul 05, 2025
Saturday Jul 05, 2025
Today’s guest is Dominik Rieger, better known as heyDominik - a content creator, agency founder, and one of the sharpest minds when it comes to growth and monetization on Instagram.
In this episode, we dive deep into how he went from launching his first YouTube channel to blowing up to 30 million views in just 40 days, how much you can earn from massive reach, and the clever tactics he used to trick the Instagram algorithm to go viral.
We also explore the mindset behind publishing content, breaking through creative fear, and why so many people are unhappy - even in the creator economy. Plus, we cover AI’s impact on the future of Instagram, working with niche content, and how even the oldest creator he’s seen found wild success online.
If you’re looking to grow, monetize, or simply stay ahead of the curve - this is the episode for you.
Let’s jump in with Dominik Rieger.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Dominik on Instagram:https://www.instagram.com/heydominik
Follow Dominik on YouTube:https://www.youtube.com/@heyDominik
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 - Introduction0:01:09 – How Max and Dominik Met0:06:30 – How Dominik Started His YouTube Channel0:18:49 – How Dominik Blew Up on Instagram0:22:25 – How to Grow to 30M Views in 40 Days0:25:40 – How Much You Can Make with 30M Views0:36:30 – How to Overcome the Barrier That Stops You from Posting0:39:59 – How to Trick the Instagram Algorithm to Go Viral0:55:21 – Why People Are Unhappy1:05:18 – The Fastest Way to Monetize Content1:12:10 – The Oldest Person Dominik Saw Succeed on Instagram1:13:00 – The Future of Instagram1:19:11 – How AI Will Change Instagram1:25:38 – The Part of Being a Content Creator No One Talks About1:34:10 – Working with Exotic Niches 1:45:00 – What’s the Future of heyDominik 1:46:24 – The Biggest Opportunities for IG Content Creators Right Now 1:52:13 – How to Find Dominik

Thursday Jun 05, 2025
Thursday Jun 05, 2025
Today’s guest is Janina Karelly, entrepreneur, investor, and co-founder of Addicted to Models, one of Austria’s leading international modeling agencies working with brands like Gucci, Prada, and Vogue.
She’s not just a force in fashion; she’s also the founder of The Vision Agency, a creative marketing firm, and a passionate advocate for women in business, financial literacy, and wealth building.
In this episode, we dive into the realities of building a global brand, navigating the modeling world, and creating financial freedom through entrepreneurship and smart investing.
Please welcome Janina Karelly.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Janina on Instagram:https://www.instagram.com/janinakarelly
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 - Introduction0:02:47 - How many businesses Janina has 0:03:55 - How Janina started her modeling agency 0:06:51 - Challenges of running a modeling agency 0:13:44 - What models can do to become the next big thing 0:19:53 - The future of modeling 0:25:03 - What led to opening the social media agency 0:33:54 - Struggles women face in business 0:36:55 - How to fully automate your social media agency 0:39:55 - How to find viral content for brands like Rolls-Royce 0:46:56 - How investing in real estate led to starting a real estate agency 0:57:17 - Risks in the real estate business 1:01:52 - Where Janina sees her future with her personal brand 1:04:58 - How to protect yourself from envy 1:16:10 - Character traits needed to become an entrepreneur 1:27:11 - Are more women getting into entrepreneurship nowadays? 1:39:53 - Janina's primary and secondary skills 1:51:52 - How to spot good real estate opportunities in Austria 2:00:23 - How to find Janina

Thursday May 08, 2025
Thursday May 08, 2025
Today’s guest is living proof that sales can transform lives.
From humble beginnings to dominating high-ticket sales and training thousands of students, he’s built a reputation as one of the sharpest sales minds in the game.
Founder of Sales Domination and a powerful voice in personal growth, he’s not just teaching people how to close — he’s showing them how to change their lives through mindset, skill, and relentless action.And if that wasn’t enough, he also made waves in the music world as DJ Andy Been, proving success can come in many forms when you master your craft.
Get ready to learn the real secrets of selling, scaling, and staying driven.Please welcome — Andy Been.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Andy on Instagram:https://www.instagram.com/andybeenofficial
Follow Andy on YouTube:https://www.youtube.com/@Andybeenofficial
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 - Introduction0:01:01 - The reason Andy moved to Dubai0:09:45 - How it all started for Andy0:18:36 - Why being authentic is the key0:23:11 - Key factors to crush it in sales0:30:38 - The most common objections and how to solve them0:42:04 - How to handle the "I need to sleep on it" objection0:48:58 - How Andy started working with Andy Elliot1:17:02 - How to raise your kids1:19:26 - Andy's day-to-day life1:26:13 - Will future generations have it easier or harder than us?1:34:42 - The future of sales1:37:35 - Where to find Andy

Friday May 02, 2025
Friday May 02, 2025
Today’s guest is one of the sharpest minds in the world of online business and e-learning.He scaled his knowledge-based company to over $16 million in sales and exited for a life-changing, multi-seven-figure deal — joining the elite ranks alongside names like Alex Hormozi and Sam Ovens.
Author of the powerful guide How To: $10M — Sell Your Knowledge and Make Millions, he breaks down exactly how entrepreneurs can turn expertise into scalable, high-revenue businesses.
Get ready for a deep dive into what it really takes to spot profitable opportunities, create irresistible offers, and scale to the millions — without the fluff.
Please welcome — William Brown.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow William on Instagram:https://www.instagram.com/willia_mbrown
Follow William on YouTube:https://www.youtube.com/@willia_mbrown
Check out William's live virtual event:https://infotoexit.com/
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 - Introduction0:01:22 - William's DJ career0:05:05 - How it all started for William0:15:08 - How William started working in real estate0:23:54 - Differences between real estate in different countries0:28:37 - How fear can impact your business0:36:36 - Dealing with good ideas0:40:42 - How to attract good energy0:45:44 - The team behind William Brown1:02:48 - How to write a book1:06:54 - How William started on YouTube1:13:37 - The next big move1:19:00 - What makes the biggest names in the industry stand out?1:28:55 - The "Cleansing" and why it is important1:34:46 - Why you need to overcommunicate1:36:08 - Can anyone build a business, and what does it take?1:43:38 - Should you follow your passion?1:50:37 - How to get to $10K a month1:53:13 - How to find William

Saturday Apr 19, 2025
Saturday Apr 19, 2025
Today’s guest is Shako Lokman — a communication coach and social dynamics expert helping professionals master confidence, charisma, and influence.
From transforming social anxiety into executive presence, to decoding the hidden layers of human interaction, Shako has helped countless individuals upgrade how they show up in business and life. In this episode, we dive into the psychology behind connection, what most people get wrong about confidence, and how you can command respect in any room — without faking it.
Get ready to rethink how you speak, listen, and lead.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Shako on Instagram:https://www.instagram.com/shakotlokman
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 – Introduction0:08:07 – Why is authenticity so important?0:10:46 – What does Shako teach his clients?0:14:28 – How did Shako end up in Dubai?0:16:32 – How Shako met his wife0:34:03 – The main communication challenge people face today0:39:28 – Why most women won’t find fulfillment in leadership positions0:56:36 – How Max became successful1:16:09 – What attracts clients to Shako1:27:57 – How an ayahuasca ceremony changed Max's approach to business1:31:00 – What got Shako into entrepreneurship?1:37:02 – Why high achievers often come from difficult backgrounds1:49:40 – The importance of meditation2:01:08 – How to meditate like Shako2:03:20 – How to find Shako

Monday Apr 07, 2025
Monday Apr 07, 2025
Today’s guest isn’t human—but it just might be smarter than most of us.
We’re joined by Grok, Elon Musk’s bold new AI chatbot from xAI, designed to disrupt the entire artificial intelligence space. Known for its unfiltered personality, real-time knowledge pulled from X (formerly Twitter), and a rebellious sense of humor, Grok isn’t your average assistant—it’s a glimpse into the future.
In this episode, we dive into the big questions, what happens when AI reaches general intelligence, will Elon Musk rule the world through tech, can Grok really understand humanity—or just entertain us?
This is not your typical AI interview. Get ready for a wild, uncensored ride into the mind of Elon’s AI brainchild.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 - Introduction0:01:21 - Is Elon Musk planning to rule the world?0:09:13 - The difference between worrying and being confident0:10:47 - Grok’s opinion on ChatGPT0:12:08 - What will happen when AI reaches general intelligence?0:15:02 - Failed Donald Trump assassination attempt0:19:20 - The chaos strategy0:30:15 - Are chatbots here to entertain us, or do they have a secret agenda?0:32:11 - How did Grok learn Max’s name?0:36:10 - The future of the relationship between AI and humans0:49:45 - What should people do to wake up from their dopamine addiction?0:53:18 - Using methylene blue as a supplement0:55:42 - Where does Grok get its data?

Monday Mar 31, 2025
Monday Mar 31, 2025
Today’s guest is Alex Douedari — a retired hedge fund manager, crypto expert, and the mind behind Hedge Fund Mastery. With over 20 years of experience in traditional finance and deep roots in the world of crypto, Alex has seen markets rise, crash, and evolve.
In this episode, we dive into everything from Bitcoin’s future and the original vision behind crypto to AI's impact on trading, building a smart portfolio, and what entrepreneurs should know about today's financial landscape. If you want unfiltered insights from someone who's actually been in the game — this is it.
Let’s get into it.
Apply now for a free consultation call to start your own online business:https://maxtornow.com/call
My secret video to instantly go viral (just like Mr. Beast) 👇https://smartphonefreedomlifestyle.com/instant-viral-trick/?el=podcastviralvsl
Read more about Freedom Business Mentoring:https://www.reviews.io/company-reviews/store/maxtornow.com
As one of the most influential online business consultants Max Tornow has built several multiple-7-figure companies in the online coaching, consulting and agency market.
Follow Alex on Instagram:https://www.instagram.com/alexdou/?hl=en
Follow Alex on YouTube:http://www.youtube.com/@AlexDouedari
Follow Max Tornow on Instagram:https://www.instagram.com/max_tornow_business/
https://www.instagram.com/max_tornow/
Subscribe to Max's YouTube channel for more business & lifestyle content:https://www.youtube.com/@MaxTornow
Timestamps:00:00 - Introduction0:03:01 - How electing Trump as president benefits entrepreneurs0:06:14 - What your investment portfolio should look like0:15:28 - The future of Bitcoin0:19:22 - What will outperform Bitcoin in the future?0:22:02 - Ethereum vs. Bitcoin0:25:43 - The original idea behind Bitcoin0:39:17 - The truth about crypto mining0:50:45 - How it all started for Alex1:16:02 - The importance of religion1:24:32 - Will AI change the game for trading?1:39:39 - How to find Alex


